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To survive the epidemic, SMEs must pay attention to three points

· Finance

Beneath the pneumonia, all the messages carry the same message:

This year has been tougher than ever. This is especially true for SMEs.

Just as the resistance of young and old people to coronavirus varies, so do the results. Big enterprise resistance is strong, will not easily fall; SMEs like the elderly, the resistance is very poor, the already difficult, coupled with the impact of the epidemic, is even worse, a little imprudent, will be unsustainable.

"Shanghai holiday extended, zhejiang holiday extended, guangdong tianjin nanjing holiday extended..."

A group of online office workers cheered as the country extended its Spring Festival holiday, wishing the country would take a month off and still get paid.

I even want to report companies that don't have many holidays:

How to report the company to arrange 3 to 9 work from home?

How to report working from home is not 2 times salary?

On weibo, a business owner complained: what should we do about the loss of our company? As a result, he was fiercely attacked by netizens, some said he was crazy about money, some said he was too concerned about personal interests, and some even issued threats of human flesh.

Don't know how to buy rice.

Many people think that migrant workers are a vulnerable group, in fact, more often, especially in the face of natural and man-made disasters, SMEs private boss is.

SMEs due to the lack of funds or losses, the ability to withstand risks is poor, high rent and wages and other costs, will make his capital quickly exhausted.

If SMEs fall into crisis, China's economy will be hit hard.

In 2019 alone, the final products and services created by SMEs accounted for 60 percent of the country's GDP. SMEs also accounted for 65% of China's invention patents, over 75% of enterprises' innovative technologies and over 80% of new product development.SMEs, which account for about 99% of Chinese enterprises, are bound to affect the Chinese economy.

This is reminiscent of China in 2003, which is similar to this year.

The situation of SMEs during SARS in 2003 is unforgettable for many people.A large number of small restaurants, small travel agencies, barber shops, decoration teams, small shops, domestic services and so on have been closed or deserted.The SARS epidemic almost destroyed the now famous education and training company new Oriental.

Seventeen years later, history seems to be repeating itself.

It will force us to face some problems:

Extend the holiday period to return to work double wages, small and medium-sized enterprises can support capital?

If not, will it collapse? Will there be layoffs?

If there are layoffs, what will happen to those who have lost their jobs?

Industries are being hit. How do unemployed workers find jobs?

Will big business fare better when small and medium-sized businesses are affected?

Many large enterprises and small and medium-sized enterprises will have business cooperation, cooperation interruption, large enterprises will produce what impact? Will the department also be dismantled?

...

When most SMEs in a country are paralysed, no one is immune.

But the good news is that China has never been defeated by any difficulty in history.

Everything has its two sides, it is both a challenge and an opportunity.

For SMEs, at this moment, whether they can survive the challenges, the following three key points must be paid attention to:

The first key: cash flow

A business can lose money temporarily, but not without cash flow.

How to do?

One is to control all non-essential cash disbursements; Second, the payment cycle as far as possible, the appropriate extension of the payment time; The third is to introduce funds as far as possible as reserves.

Money in hand, the heart is not panic, otherwise it is easy to make mistakes.

The second key: is cost and expense

At the moment, controlling costs and expenses may not be about making money, but about reducing losses.

Sort out the cost structure, go through the projects with high proportion one by one, communicate with suppliers, win support, reduce cost and increase gross margin;

Sort out the cost structure and go over the items with a high proportion. Cut down the expenses that can be cut and reduce the expenses that can be reduced.

Want to change bigger office, make do with first, the person that does not need to increase did not increase.

The third key: adjust the company's business according to the current situation

Practice good internal skills, build up strength, find a good new breakthrough, in the epidemic can survive and develop, after the outbreak is more likely to advance by leaps and bounds.

No matter what support the country will have, in the short term, the country's energy is focused on saving people's lives, not on small and medium-sized enterprises; Even if later introduced to support small and medium-sized enterprises policy, it is not likely that you can use.

The foundation for smes to grow bigger and stronger lies in their own immunity and competitiveness. Don't complain or wait. With concerted efforts and mutual understanding, smes will surely overcome difficulties.

Finally, as an emerging small and medium sized financial service company, Fintegrity serves hundreds of small and medium enterprises and adheres to social responsibility. It has been paying close attention to the development needs and trends of small and medium enterprises during the epidemic.

Here, we speak for small and medium-sized enterprises, also need to cheer for small and medium-sized enterprises.

We always believe that The Times inadvertently slap you in the face at the same time, will silently put a piece of candy in your pocket.

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